NYE like a meister is a global video campaign launched by Jägermeister. The project is a visual storytelling of how Meisters around the globe get ready for "The Best Night of The Year". I led the instalments of the series for the Philippines and India markets.

Project Summary.

The Concept

The Final Fiesta - Oliv 🇵🇭

The Filipino ‘Fiesta’ embodies community, celebration, and lasting memories—values that also define New Year’s Eve. By following DJ Oliv as she prepares for the year’s “Final Fiesta,” this video will capture the vibrant energy and festivities of Filipino NYE celebrations, highlighting the universal hope for a better tomorrow and unforgettable nights.

The Concept

A Toast to Traditions - Raftaar 🇮🇳

A visual journey that invites viewers into Raftaar's creative world, where the fusion of traditional and contemporary influences that are present in his music mirrors the diverse ways people celebrate New Year's in India.